Automotive Touchup Rebranding

  • Logo Design

  • Packaging

  • Website Design

  • Branding

Timeline: 4 Months
Role: Graphic Designer
Creative direction: David Caruso at Agent.C Advertising
Goals: update/simplify logo and packaging
Constraints: Creating a logo that reads like the former brand and creating clear and concise packaging.

AutomotiveTouchup is an automotive paint company that needed a rebranding, including a website, packaging, and marketing collateral.

Old Branding