Garden Gaze

  • Branding

  • Web Design

  • Design

Timeline: Two Months
Role:
Freelance Graphic Designer
Co-Graphic Designer: Hannah Gregory at Outside In Design Studio
Goals:
Emphasized Garden Gaze’s love for “wild & luscious” gardens that are loud, colorful, and uniquely New Orleans
Constraints:
maximalist branding and website that is bold, bright, and cohesive

Garden Gaze, a small but passionate team of gardening professionals based in New Orleans, approached me to create a brand and website to elevate their business and attract a more diverse clientele. Co-owners Jake and Gabe are deeply committed to building meaningful relationships with their clients, fostering community ties, and embracing thoughtful, ecologically conscious design. With a shared passion for vibrant, wild, and luscious gardens, we created a brand that reflected their unique approach and personality.

The branding and website have provided Garden Gaze with a strong foundation for expanding their reach and connecting with clients who share their love of vibrant, creative garden design. The cohesive visual identity and online presence reflect the team’s dedication to their craft and commitment to building beautiful, sustainable outdoor spaces.